Market Share Reports

Market Share Reports

NexGen is a government authorised market research agency to give the MARKET SHARE CERTIFICATE to the companies in India which can facilitate them to offer the bids/tender in Government departments. We get the market share data by tracking the sales data of the companies and by studying the competitions.

Competition research involves identifying the competitors, evaluating their strengths and weaknesses and evaluating the strengths and weaknesses of their products and services. We track the sales data of most selling brands. Our market share report consist the market share of the major SKUs of the competition brands.

Benefits to doing competitive research are:


Understanding market conditions

Improving marketing programs

Identifying the key concerns

Building the future strategies


NexGen categories competitors into two different categories; direct and indirect competitors. Direct competitors are targeting the same customer base but the indirect competitors may have slightly similar product or service but target the same or different audience.